Greg Bachman

Greg Bachman - Marketing Coordinator

Greg was Vice President, Marketing, for Fringe Benefits Management Company, Tallahassee, a national third-party public-employee benefits administrator and insurance marketer. Prior to that he was Director, Marketing Services, for PHH FleetAmerica, Baltimore, responsible for all advertising, marketing, promotion, publications, and public relations for national corporate vehicle leasing firm serving Fortune 1000 clients. His B.A. in Mass Communications is from the University of Illinois, Chicago. As a consultant, Greg has developed PR materials for the Florida Department of Education, performed program analysis for the Florida Department of Transportation, and wrote a social marketing plan regarding infant mortality issues for the for Florida A&M University Institute of Public Health and CDC REACH program. He has scripted tobacco education training materials for the Florida Department of Business and Professional Regulation to stop tobacco sales to minors by retail clerks. He has produced membership recruiting videos and materials, provided membership development research, recruiting and planning programs for Florida Education Association. As a publications consultant to the National Association of Dental Laboratories, he redesigned the Journal of Dental Technology magazine and doubled its advertising revenue in one year.